Project Custom Decision

EXPERIMENTAL Labs provides early adopters with an early look at emerging Cognitive Services technologies. These technologies are still under development and do not have the same performance quality as generally available APIs, but don't let that stop you from discovering and trying the newest Cognitive Services technologies. Please try these new technologies and let us know what you think.

A cloud-based, contextual decision-making API that sharpens with experience.

Project Custom Decision uses reinforcement learning in a new approach for personalizing content


Understanding context from information you provide, Project Custom Decision ranks the options and makes a decision.

Rapid learning

Project Custom Decision automatically optimizes based on your feedback. It even experiments with new options to see if the best decision has changed, enabling it to adjust to emerging trends.

Easy to use

Project Custom Decision is cloud-based so it's easy to run, able to plug into your application and make decisions in real time.

Explore Cognitive Services.

Want to start using Cognitive Services in your business? Come see what Micosoft can do for you.